Millennials and Gen Z consume a lot of content. Among the many forms of content available, video continues to lead, and it doesn’t show signs of...

Social media is an integral part of the buyer's journey. People follow brands on social media for a variety of reasons, whether that be to research a...

If you are between the ages of 12-32, chances are you know what Snapchat is, and you probably have it downloaded on your phone. Even if you’re not...

Since the invention of the internet, Website traffic slowly began to overtake footfall as the most significant metric to your business. Now in 2018...

Remember when you could get away with just get away with creating basic accounts and create your social media marketing strategy on a whim? Those...

If you are a devoted follower of our blog here at Mighty (Hi Mom!), you may have noticed that there are two topics which often seem to reappear....

Instagram's popularity has rapidly grown, attracting users of all ages seeking a platform that provides an outlet for visual expression and...

Instagram's popularity has rapidly grown, attracting all ages of users looking for a platform that provides an outlet for visual expression and...

Did you know that 89% of internet users research restaurants online prior to choosing a place to eat? Your online presence can drive significant...

Social media platforms comes and go. What worked in recent years may not work now (seriously, does anyone still use Periscope?). With a new year...